How I built a 7-figure creator business on just one day a week as a homeschool mom of 4

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Meet YouTubepreneur Elite.

YouTubepreneur Elite is the #1 system for building, scaling, and monetizing a YouTube channel that generates income and creates lasting freedom through digital products.

Turn Your YouTube Channel Into a Six-Figure Business You Control—Without Ads, Sponsorships, or Virality.

Apply to book a free discovery call and let's talk!

Click here to book a free discovery call and see if we're a good fit for you!

Does this actually work?

We think so, and here are what students are saying about the program! 
Okay, we’ll admit it—this part feels a little lame to include, but our attorney insists! While these testimonials showcase the amazing results some of our students have achieved, we have to say that individual results aren’t guaranteed. Success depends on your effort, commitment, and how well you apply the strategies we teach.

That said, we’re here to give you all the tools, guidance, and support you need to create meaningful progress and chase your dreams. If you’re ready to do the work, we’d love to help you get there!

From $7K to $35K+ Passive Income Months: How YouTubepreneur Helped 5x Sales

Lisa from
Farmhouse on Boone

Click here to book a free discovery call and see if we're a good fit for you!

What is YouTubepreneur?

YouTubepreneur is the ultimate step-by-step system to transform your YouTube channel into a thriving, profitable business. Whether you're just starting out or looking to scale your channel, this program gives you everything you need to build a sustainable, semi-passive income while maintaining the freedom to live life on your terms.

Here’s what’s included:

  • Strategic Channel Growth: Learn proven frameworks to attract the right audience, craft viral content, and grow your channel with purpose.
  • Create & Sell Digital Products: Build, price, and launch your own online course, coaching program, or digital product that solves real problems and generates income.
  • Evergreen Sales Systems: Set up automated funnels and webinars that work 24/7 to turn your viewers into paying customers—no ads required.
  • Proven Launch Strategies: Confidently launch your digital product with detailed scripts, step-by-step frameworks, and expert guidance.
  • 6 Months of Group Coaching Access: Get personalized feedback, live support, and answers to your questions in our exclusive coaching community.
  • Weekly Mastermind Calls: Join interactive coaching calls where you'll receive direct advice on your strategy, content, and sales.
  • Lifetime Access to Course Content: Enjoy lifetime access to all program materials, updates, and strategies, so you can revisit them anytime.
  • Exclusive Bonuses: Unlock additional resources, including our Viral Topic Research Masterclass, Instagram Monetization Course, and Six-Figure Funnel System.

If you’re serious about building a YouTube channel that not only grows but also becomes a profitable business, YouTubepreneur is your all-in-one solution.

Click here to book a free discovery call and see if we're a good fit for you!

Eight years ago, I left my 9-5 to be fully present with my firstborn, starting a blog and YouTube channel to support my journey. When I started my YouTube channel, I thought the path to success was simple: post videos, get views, and eventually make money. But what no one tells you is that without a clear plan, YouTube can feel like an endless grind. For months, I was spinning my wheels, chasing algorithms, and trying to go viral—only to end up burned out with little to show for it.

But then, everything changed.

I discovered the right strategies for creating content that actually works, and within a year of consistent posting, my YouTube channel experienced massive growth. I went from feeling stuck and invisible to building a loyal audience that finally opened doors to real opportunities. Brand deals started coming in, and before I knew it, I was able to go full-time on YouTube.

Mom of 4 · Homeschooler · Entrepreneur & Creator

I'm so glad you're here!

Welcome...

Meet Hayley

"I promised myself my kids would never miss the moments that mattered—I would be the one raising them, not someone else."

In just over a year, YouTube became my full-time career, and I was able to do what felt like the impossible: retire my husband, Doug, from his 9-5 job. It was a dream come true to know that we could work together, raise our kids on our own terms, and create a life that gave us both time and financial freedom.

At first, I thought I’d cracked the code. I believed the influencer lifestyle—sponsorships, brand deals, and Adsense—was the golden ticket. For a while, it worked. But what no one tells you is that this kind of success comes with strings attached. I was still tied to someone else’s schedule, always waiting on approvals and scrambling to meet tight deadlines. Brands controlled my income, and if they pulled back on spending or decided I wasn’t a good fit anymore, I was left scrambling.

Then COVID hit, and everything changed. Overnight, brand deals disappeared, Adsense income dropped, and I felt the ground shift beneath me. The life I had worked so hard to build no longer felt secure. That’s when Doug and I made the decision that would transform everything.

That's me!

This journey is why I created YouTubepreneur to help people like you stop wasting time on what doesn’t work and start building a channel that delivers results. Growing up, I spent most of my time in daycare while my parents worked multiple jobs to give me the best life they could. They worked so hard, but it meant they missed many of the little moments that mattered most. When I became a mom, I made a promise to myself that my kids wouldn’t experience the same. I wanted to be the one raising them, witnessing their first steps, being there for bedtime stories, and attending every school event.

This program is designed to help parents like you achieve that same dream. Whether you’re just starting out or have been spinning your wheels for months, YouTubepreneur gives you the clarity, confidence, and tools to grow a channel that works for you—and creates the life of freedom you’ve been dreaming about.

You don’t need a massive audience, endless brand deals, or the perfect algorithm strategy to make YouTube work for you. You need a plan—a way to grow your channel and build a business that fits your values, your goals, and your family’s needs.

Click here to book a free discovery call and see if we're a good fit for you!

Business-First Approach: We go beyond YouTube growth by teaching you how to build a complete online business, using YouTube as a tool to drive leads and sales—not the end goal.

Content That Converts: Learn how to craft titles, thumbnails, and scripts designed to not only attract viewers but also guide them toward your business offers.

Monetization Beyond Ads: Skip outdated strategies like ads and sponsorships. Instead, learn to create and sell your own online course or digital product for scalable and sustainable income.

Proven Growth Frameworks: Follow step-by-step strategies like the 90-Day YouTube Growth Blueprint and the Golden Nugget Method to create content that drives traffic and builds trust.

Comprehensive Sales Strategy: Learn how to convert viewers into paying customers with advanced sales strategies, including evergreen funnels, webinars, and effective offer creation.

Sustainable Growth: This program isn’t about chasing virality. We focus on building a consistent and reliable audience that aligns with your business goals for long-term freedom.

What makes YouTubepreneur different?

This is NOT just a growth course.

You see, most programs only teach you one of two things: how to grow on social or how to make a course, leaving you hanging and either needing to spend money on ads or hoping adsense is enough to cover the cost of your investment. Not us, we teach BOTH. We believe that just growing on YouTube isn't enough to change your life. That's why we teach you how to sell your own digital product too!

Click here to book a free discovery call and see if we're a good fit for you!

Module 1: Foundations of YouTube Freedom

This module lays the groundwork for your journey, covering everything from key milestones to daily success habits. You’ll learn how to navigate the program, choose a profitable niche, and craft an irresistible offer, giving you the clarity and strategy to build a thriving YouTube business.

What exactly does YouTubepreneur Cover?

Let's take a deep dive into the program! Just a heads up, this section is long!
We'll cover topics like:
  • The Evolution of the influencer
  • Choosing a niche
  • Crafting your NOVEL Offer
  • Finding your Sticky Sub-Niche
  • Daily Habits & Routines for Success
  • And more!

Module 2: Building Your Brand for Sales

Before you start posting on YouTube, it’s crucial to have a solid foundation to guide potential viewers. In this module, you’ll build the essential assets for your brand, from personal branding and social profiles to websites and email systems. Learn how to create a movement bigger than yourself and set up the tools needed to turn followers into loyal customers.
We'll cover topics like:
  • Crafting a value-driven brand
  • Creating your minimalist website
  • Building an irresistible opt-in
  • Writing an email warming sequence that builds trust
  • Creating a movement bigger than yourself
  • And more!

Module 3: The YouTube Growth Accelerator

This module focuses on the strategies and tools to build a thriving YouTube channel. You’ll learn how to craft titles and thumbnails that drive clicks, create engaging content that retains viewers, and adopt the mindset of successful creators. With proven techniques like the Golden Nugget Method and practical tools for filming and editing, you’ll turn your channel into a powerful growth engine. This is by far one of the biggest and most important modules of the program
We'll cover topics like:
  • How to align your channel with your values
  • How successful creators think
  • The Golden Nugget Viral Video Strategy
  • Creating banger titles and thumbnails
  • Mastering on camera presence

  • Tech and equipment
  • How to script a video for increased watch time
  • 90 Day Growth Blueprint
  • And more!

Module 4: Creating Your Digital Asset

In this module, you’ll focus on creating your first digital asset—a program that delivers real results and drives sales. From choosing the right type of asset to naming, pricing, and outlining a course that gets results, you’ll learn the essentials of building something your audience will love. You’ll also get guidance on hosting platforms and recording your lessons, so you can confidently bring your program to life.
We'll cover topics like:
  • Naming and pricing your program
  • Outlining a course that gets results
  • Hosting your course
  • How to create lessons that deliver value
  • and more!

Module 5: Mastering Your Sales Strategy

This module is all about sales. You’ll learn the YouTubepreneur Sales Strategy to structure irresistible offers, decide whether to include pricing tiers, and overcome objections with strategic bonuses. From crafting a compelling sales page to setting up payment systems, you’ll gain the tools to confidently convert your audience into paying customers.
We'll cover topics like:
  • The YouTubepreneur Sales Strategy
  • How to structure an offer too good to turn down
  • Offering tiers
  • Creating bonuses to overcome objections
  • Crafting a sales page
  • Writing high-converting sales page copy
  • and more!

Module 6: Scaling with Evergreen Systems

This module shows you how to pair consistent YouTube leads with an evergreen webinar to scale your income. You’ll learn to craft a high-converting webinar, set up the funnel (registration, thank-you, and watch pages), and use email strategies to automate sales and grow effortlessly.
We'll cover topics like:
  • How to make an evergreen webinar that converts
  • Webinar tech
  • The highly converting evergreen funnel
  • Email strategy to keep people in your funnel
  • and more!

Module 7: Launching and Refining Your Program

In this module, you’ll launch your program to the list you’ve built, onboard new students seamlessly, and collect valuable testimonials. You’ll also learn how to gather feedback, analyze your funnel’s performance, and make adjustments for future success. Finally, we’ll guide you on what’s next to keep scaling and improving.
We'll cover topics like:
  • How to launch to your email list
  • The student onboarding process that keeps them wanting more
  • Launch email scripts
  • How to collect testimonials
  • How to interview people for feedback on your program
  • and more!

These are just a few of our client success stories, give them a watch!

Does this actually work?

*Disclaimer: They are testimonials from their own personal experiences and should not be considered as a guarantee. We want nothing more than for our clients to succeed but unfortunately, we can't guarantee that individuals will actually do the hard work necessary to become successful. Joining this program doesn't guarantee anything.

*Disclaimer: They are testimonials from their own personal experiences and should not be considered as a guarantee. We want nothing more than for our clients to succeed but unfortunately, we can't guarantee that individuals will actually do the hard work necessary to become successful. Joining this program doesn't guarantee anything.

- Hit six-figures within 6 months
-Tripled her previous course income through YTP evergreen funnel
- Is able to make a full-time income as a stay-at-home mom with her husband

Kathryn from
Now That We're a Family

- Over $70,000 in sales with less than 1,000 followers
- Tripled their previous income
- Now working half the hours they were previously

Melissa & Brad from
Sweet Spot Marketing

- Needed to make a change in his life to spend more time with kids and less on the business
- Hit nearly $30k within 4 weeks of launching with no prior course experience
- Started consulting social accounts from ZERO

Colton Simmons

- Grew from zero to 11,000+ subscribers in just seven months
- Got monetized in three months and has over 770,000 views
- Gained the confidence, strategy, and skills to launch her own course

Errika From the Home Intent

Errika

What about coaching? 
We do coaching!

YouTubepreneur Group Coaching Community

If you want PERSONALIZED, DIRECT COACHING , this is it. You get access to our group coaching community where we answer all of our students' questions directly in our group community, give live feedback, review sales strategies and more. It seriously has a TON of value. There's no generic, blanket advice here - We personalize every detail to each student's own specific needs

You get to ask as many questions as you want in the group coaching community, get feedback from other members, from us and our team. This is 6 Months of Access! We cover:

  • YouTube strategies
  • Sales techniques
  • Funnel analysis
  • Marketing copy feedback
  • and more



The YouTubepreneur Content Coaching System

Our 3 Step YouTubepreneur Content System sets you up for success before you ever hit record. We review and approve your topic, title, and thumbnail in advance to ensure they have viral potential and align with your audience. This way, you create content that’s primed to perform. After filming, we help you fine-tune the final details. By focusing on the most critical elements first, you avoid wasted effort and maximize your impact.

This is the most important aspect of this process and our coaching. We will not let you post a video that doesn't have an increased chance of performing it's best!

Six-Figure Funnel System

Unlock the exact funnel system that has generated six-figure sales for creators just like you. This step-by-step blueprint will show you how to seamlessly guide your YouTube viewers from discovering your content to purchasing your digital product—all without spending a dime on ads. Learn how to create an automated evergreen funnel that works 24/7, nurturing leads and converting them into customers while you focus on creating. This proven system takes the guesswork out of selling and helps you build a reliable, scalable income stream.

Mastermind Group Coaching Calls

Join our YouTubepreneur Accelerator Group Coaching Calls for weekly, hands-on support in every aspect of your YouTube and online business journey. In these interactive sessions, we connect with each student individually, helping you refine your video strategy, optimize your funnels, craft high-converting sales pages, and perfect your marketing tactics. Get direct feedback on your content ideas, launch plans, and social selling strategies, so you can confidently attract the right audience and turn viewers into buyers. These calls give you the clarity, accountability, and expert insights needed to grow your YouTube channel and accelerate your business success.

frequently asked questions

A: Absolutely not! The majority of the people we work with right now start their accounts upon working with us. I'm sure you're reading this and thinking "Yeah right! With little to no following, that's impossible!" YTP's strategies are not based on the number of followers, but quality of potential customers. When you start seeing it that way, 100 potential customers sounds way better than 100 followers, right?

Q: Do I need a huge audience to make money online?

A: To be transparent with you, this was one of the most costly mistakes I made as an influencer. I assumed I needed a huge audience, so I put off pursuing courses for a year and little did I know, I could have been profiting that entire time, but because of my fear and false beliefs, I put it off. The majority of our students now have small to mid sized audiences and are hitting income goals bigger influencers can only dream of.

Q: Should I focus on growing my audience before starting an online course?

A: This is a hilarious assumption that will cost you so much $$$ if you believe this lie. Right now we have students who aren't certified, haven't finished college, and have relatively small social presences that are making more than influencers who rely on brand deals with large accounts. Why and how?? Because they start selling their products from DAY ONE. They didn't wait to feel "good enough" to start helping and teaching others. They simply just teach one step ahead of where their audience is at!

Q: I'm not an expert and I don't have a certification, why would anyone believe me?

A: YTP is designed to help you ideate based on your goals. If you don't have any idea of what you want to do, or you decide to change your mind, that's ok! YTP will help you find the most profitable idea that fits your lifestyle. We've helped students with NO starting idea, no course experience, no social experience or anything

Q: What if I have no idea what I want to do?

A: Yes we do! We do our best to accommodate for everyone's needs, budget and level of personalization. If you have any questions or concerns, feel free to email us at hello@hayleypaigejohnson.com!

Q: Do you offer payment plans?

A: You have to spend the huge amount of $0.00 on ads in order to make this work. Yes, that's right, you don't have to spend a thing on it. This program was designed to work without ads, and ads CAN be used to supplement your strategy but they are NOT required.

Q: How much money do I need to spend on ads to make this work?

A: I mean, we think so. You get to choose your own price, don't have to get your posts approved by anyone, you're promoting your own product, you keep 100% of the profits you generate, a brand can't bail on you last minute - ya, we think it's better than brand deals.

Q: Is this actually better than brand deals?

A: Nope! We're actually huge believers in "if you believe in your product, you'll be able to sell it!". Meaning, if you know it can change people's lives, it'll naturally sell through your excitement. But of course, we'll still actually walk you through how to sell your program, from the marketing and tech work even down to specific scripts for sales calls and social media posts.

Q: Do I have to be a good salesman?

A: After helping countless students launch successful online businesses — and investing over $150k in mentors and courses ourselves — we’re confident that YTP works. The program includes a live coaching component, where we dedicate time and personalized support to help you succeed. Because of this, and the proven success of our other students, we only want committed individuals who are ready to put in the work to change their lives. For these reasons, we do not offer refunds. However, we’re more than happy to answer any questions you have before enrolling to ensure YTP is the right fit for you. Just shoot us an email at hello@hayleypaigejohnson.com — we’re here to help!

Q: Do you offer refunds?

A: Nope! This is just an online course program that's mean to teach you how to change your life. We don't have any royalties, commissions, take a percentage of sales, etc. Not that there's anything wrong with network marketing, but that just isn't how we work with YTP.

Q: Is this like an MLM or something?

A: You'll have access to the course for as long as it exists (so kind of like lifetime but we're just not legally allowed to say that!). That means you can start whenever and as long as the internet doesn't go away and this course is still online, it's yours!

Q: How long will I have access to the program?

A: Yes we do! If you feel like you are getting value out of the program and want to share it with someone you know or your audience, reach out to affiliates@hayleypaigejohnson.com and we'll get you set up!

Q: Do you have an affiliate program?

What does it look like inside youtubepreneur?

Click here to book a free discovery call and see if we're a good fit for you!

Click here to book a free discovery call and see if we're a good fit for you!

From Zero to 180K Subscribers: How YouTubepreneur Transformed a Struggling Creator into a YouTube Success Story.

Vickita Trivedi

Turn your views into sales with a proven sales system that doesn't feel icky when selling, and instead feels like you're giving tremendous value (because you are!).

Sales Accelerator

Use YouTube to grow a loyal following that’s excited to hear from you and gets a ton of value from your content - even if you don't have a channel yet.

Youtube growth engine

Pinpoint the niche and craft a digital product your audience can’t say no to, all based on your values, goals, and strengths

Irresistible offer creation

YouTubepreneur can turn your YouTube channel into an income in just 3 simple steps.

1

2

3

*Disclaimer: They are testimonials from their own personal experiences and should not be considered as a guarantee. We want nothing more than for our clients to succeed but unfortunately, we can't guarantee that individuals will actually do the hard work necessary to become successful. Joining this program doesn't guarantee anything.

- Launched her first course, Good to be Creator with YTP
- Enrolled over 215 students in her first launch
- Has more security with her own product and her own income stream
- Now leverages the YTP funnel and drives sales passively every day

Alexandrea Garza

- Needed direction to move from endless launches to a more defined strategy
- Hit $30k with first YTP launch
- Started a brand new program and hit a $60k month with high-ticket sales
- Doesn't teach how to start a business

Benny Wills

- First year she had a $40k launch with less than 1,000 followers
- Since this interview, Casey has hit $100k with less than 6,000 followers

Casey from
Brick by Brick Wealth

- Landed first sale in under 60 days with less than 600 followers
- In less than 6 months has generated enough consistent revenue to replace part of her business

Shannon from
Virtual Career Academy

These are just a few of our client success stories, give them a watch!

Does this actually work?

*Disclaimer: They are testimonials from their own personal experiences and should not be considered as a guarantee. We want nothing more than for our clients to succeed but unfortunately, we can't guarantee that individuals will actually do the hard work necessary to become successful. Joining this program doesn't guarantee anything.

*Disclaimer: They are testimonials from their own personal experiences and should not be considered as a guarantee. We want nothing more than for our clients to succeed but unfortunately, we can't guarantee that individuals will actually do the hard work necessary to become successful. Joining this program doesn't guarantee anything.

- Went from stay-at-home mom making $0 for 10+ years to making a full-time monthly salary in just 3 months in YTP
- Now has time to homeschool her kids and only work a few hours a week and scale her income
- Went from 0-12,000 followers+ on Instagram with YTP growth tactics

Leigh from
Little by Little Homeschool

- Was looking to get her time back from brand deals
- Went from ZERO to a full time income with online courses in under a year
- Can spend more time with her kids and less time creating content as an influencer because of online courses

Angela Braniff
This Gathered Nest

- "After working with you, I had my first five figure month. I never thought that was possible!"
-Wanted to make passive income through her offerings vs have up and down months creating and selling multiple products
-Says creating courses is the best income stream as a mother of 5 who wants to spend quality time with her kids

Jess from
Silo and Sage

- Wanted to stop solely relying on brand deals and affiliate income to take back control of her revenue streams
- Earned 5 figures from first launch and has since gone evergreen, allowing her to make passive income while growing her brand online
- Says "Every expectation has been thousands of times blow out of the water. I can’t shout from the rooftops enough! I could have never figured this out on my own. It is so mind blowing to me the amount of knowledge you guys have!"

Alexandra Beuter

*Disclaimer: They are testimonials from their own personal experiences and should not be considered as a guarantee. We want nothing more than for our clients to succeed but unfortunately, we can't guarantee that individuals will actually do the hard work necessary to become successful. Joining this program doesn't guarantee anything.

- $40k+ months with YTP system
- Tripled monthly course sales with YTP funnel
- Multi six-figure creator with courses, NOT brand deals
- Reduced time spent on social and instead sells using the YTP automated sales funnel for all products

Jessica from
Nurtured First

- Replaced spouse's income within 4 months
- Enrolled over 600 students in first launch
- Created evergreen funnel that pays them passively

Philip from
Boelter Design Co.

- Lands $2000+ coaching clients with 300 followers on IG
- Applied her real life experience directly to an online program

Paulina 

- Tried making money on social media for years, joined YTP and switched her focus to online courses
- Spent years building online following to 14k+, but still couldn't hit income goals until she started selling online courses
- Quit her full time job and is earning $15k/mo+

Kathleen from
Lil Piece of Hart

- Over $40,000 in course sales within 30 days
- No longer has to rely on brand deals
- Quit her 9-5

Amanda from
Strawberry Chic

- Over $20,000 in course sales with YTP automated sales funnel
- Retired husband & replaced his income through YTP evergreen funnel

Laura from
Our Oily House

- $10k months in under 30 days
- Quit her job and replaced income with course sales
- Made over $50k+ since starting

Chrissy

- Full-time working mom of 2 looking to bring in side income
- When the pandemic hit, she was furloughed at her job and needed something else
- Now she is a content creator and YT mentor 

Michelle O'Malley

Hi, Hayley here.

I totally understand where you're coming from, it's ok to be unsure at first. I was unsure as well when I joined my first big program (which was $18,000 by the way, and taught WAY LESS than YTP).

I'm going to be totally honest with you. The thing is, being unsure is a scary place. It's a place where you'll always wonder "what if" and not be content with life. You'll keep asking yourself, "is this what I'm mean to do?" or "what if I did just give it a try". Those feelings of "what if" will drive a person crazy - I would know, they drove me crazy.

It wasn't until I took a chance and did something totally different from the norm that I realized, things aren't so bad. They aren't so scary, especially if you have someone to help you out along the way.

Think about the pros and cons: stay safe, don't try this but keep living the life you're still living OR take a calculated chance with someone that's done this literally hundreds of time and create the dream life you've always wanted.

Well? I'm ready for you in YouTubepreneur!

An open letter to those that are unsure...

Hayley

Turn Your YouTube Channel Into a Six-Figure Business You Control—Without Ads, Sponsorships, or Virality.

Apply to book a free discovery call and let's talk!

Click here to book a free discovery call and see if we're a good fit for you!