Have you ever seen people living different lives, traveling whenever they want and living a life of freedom while the make money online? Well this is how they do it!
Learn the exact steps myself and many others have used to create online income.
Ready to live a life different from everyone else?
Have you ever seen people living different lives, traveling whenever they want and living a life of freedom? Well this is how they do it!
Learn the exact steps we and many others have used to create online income.
Ready to live a life different from everyone else?
Learn more below!
Your best friend in your journey to live a different life.
ICA is a program designed to help people like you create an online income by selling the knowledge you already know as an online course.
Using the same step-by-step process we used to hit build a seven-figure business from home, ICA will help you achieve things you thought were only possible for accounts with millions of followers.
No, you don't need a huge audience.
No, you don't need previous experience.
No, you don't have to have any idea of what you're doing.
All you need is the desire to make a change in your life.
Welcome to ICA
Hi! We're parents of three and a former 9-5ers turned entrepreneurs. Even though we work for ourselves, we do everything we can to work less and spend more time with our family - and our goal is to help you do the same!
Most people believe that you need to be some big guru, grind it out for 18 hours a day to make income online, but ICA is here to prove to you that you don't.
We wish someone was there when we was starting our journey to earn an income online, to show us that there was a better way to build an income than waiting around for brand deals and trying to go viral...or selling physical products on Amazon and investing thousands.
So, we're here to be that person for you. We know how soul-sucking it can be to work an 8-5 job and rarely see your family - but that isn't the only way to make a living online anymore.
We've helped over 1,000 students build the life of their dreams online - and now it's your turn to build a different life.
Hi, we're Hayley & Doug!
Well that's up to you.
For us, we live a life where we decide what we want to do without asking "my boss".
We've decided to homeschool our kids, TOGETHER.
We take vacations when we want, where we want.
If we want to take our kids whale watching in the middle of the week, we can (and we did!).
We're able to help family members, friends, donate our money AND time - and not worry about whether we can make ends meet the next month.
What does your life of freedom look like? With ICA, it's closer than you might think.
What does a different life look like?
1. Get in control of your own income
2. Make an income while having an impact on people all over the world
3. Feel happy with what you're accomplishing in life
4. Do something that you actually love doing and build your dream lifestyle while doing it!
We created ICA
so you can...
Not sure if you can? They did, and so can you.
Check out these REAL student results, and these are just a few of the many!
Melissa & Brad from
Sweet Spot Marketing
- Created an income from her new program in just 2 months of being in the program with less than 1,000 followers on Instagram alone
- Only worked on her program during her children's naps + bedtime
- Finally able to take a stress free vacation while still supporting her family's income by working online
- Had no prior history of working with students and still onboards new members monthly!
Stephy from
Get Lean With Greens
- Hit six-figures within 6 months
- Tripled her previous course income through ICA evergreen funnel
- Is able to make a full-time income as a stay-at-home mom with her husband
- Spends just a few hours a week working on her program
Kathryn from
Now That We're a Family
- Went from $0 to $70,000 in sales with less than 1,000 followers in less than 6 months with a brand new program
- Tripled their previous income
- Now working half the hours they were previously
- Launched her first course, Good to be Creator with ICA
- Enrolled over 215 students in her first launch
- Has more security with her own product and her own income stream
- Now leverages the ICA funnel and drives sales passively every day
Alex from
Good to be Creator
How would you have it?
1. Spend years allowing someone else to tell you when to take a vacation or how much income you can make
OR
2. Have a step-by-step plan on how you can generate income online while leveraging social media?
Ya, we'll take #2 please.
But how do you DO it?
ICA helps others ideate, create, and automate their online course or coaching program.
It doesn't matter what your background is, how much experience you have, what niche you're in - we've worked with all different levels of individuals. As you can see, tons of people are getting amazing results, regardless of their follower count or prior experience.
This isn't some weird marketing tactic or false advertisings, we've had students with less than 1,000 followers make $20, $30, and even $40k+ months. THIS PROGRAM WORKS, so let us help you with your journey!
What is ICA?
Presenting:
ICA
How does it work?
ICA is a two-piece program.
The first is the course. Video lessons, audio lessons, templates, scripts, and homework guide you through the ICA process.
The second piece is the coaching. Coaching let's us customize your help and build a personal strategy with the course as a framework. This is done through our group coaching community and live mastermind calls.
Here's what you'll learn in ICA
01
02
03
04
MAP
IDEATE
CREATE
LAUNCH
05
AUTOMATE
Here you'll learn what it takes to make sales in your sleep, create a passive income funnel designed to grow your following and increase your income automatically.
First is mapping out your goals, but it'll be much more than just your typical goal setting exercises. We want to know what you want your LIFE to look like, who do you want to be, what does your family look like, down to the finest details.
Based on how you want your life to look, then comes the ideation. You don't want to create a program that doesn't fit your goals. Here are things like your name, topic, niche, target audience, price, unique selling proposition, social media strategy, sales strategies and more.
Once your idea is set, it's time to create. Create your course, sales page, emails, worksheets, everything needed to launch a successful program. We'll also teach you how to create social media content. Social media is a crucial point to driving sales, so we'll walk you through what to post, when to post, and where to post. And if tech isn't your thing, don't worry - we have step-by-step video trainings on everything and even plug-and-play script templates.
Once you've created your course, sales page, emails and anything else necessary for launch, then it's time to put your program out there! We'll go over all the specifics of what it takes to plan and execute a successful launch, from beginning to end, we'll cover social media, scripts, DMs, sales calls, ethically selling and more.
Here's our method at a high level.
01
MAP
First is mapping out your goals, but it'll be much more than just your typical goal setting exercises. We want to know what you want your LIFE to look like, who do you want to be, what does your family look like, down to the finest details.
02
IDEATE
Based on how you want your life to look, then comes the ideation. You don't want to create a program that doesn't fit your goals. Here are things like your name, topic, niche, target audience, price, unique selling proposition, social media strategy, sales strategies and more.
03
CREATE
Once your idea is set, it's time to create. Create your course, sales page, emails, worksheets, everything needed to launch a successful program. We'll also teach you how to create social media content. Social media is a crucial point to driving sales, so we'll walk you through what to post, when to post, and where to post. And if tech isn't your thing, don't worry - we have step-by-step video trainings on everything and even plug-and-play script templates.
04
LAUNCH
Once you've create your course, sales page, emails and anything else necessary for launch, then it's time to put your program out there! We'll go over all the specifics of what it takes to plan and execute a successful launch, from beginning to end, we'll cover social media, scripts, DMs, sales calls, ethically selling and more.
05
AUTOMATE
Here you'll learn what it takes to make sales in your sleep, creating a passive income funnel designed to grow your following and increase your income automatically.
Ok but how do I get started?
So glad you asked! It's just three easy steps
ENROLL NOW
APPLY NOW
01
APPLY
The first step is just taking a step, and when you apply for ICA you're taking a crucial first step in your journey to living a different life. It's a super easy, casual process but because of so many applications we do only accept a limited number of students.
02
LEARN
Once accepted, you'll start going through each lesson of every module and receiving coaching from us along the way. There are tons of action steps, trainings, worksheets, homework and more to help you make progress at your own pace. No guesswork here.
03
ACTION
You won't just be learning in ICA, you'll be implementing. We're all about taking action and getting results. How else are you going to change you life? We'll be looking over your shoulder every step of the way ready to help however we can.
Ok but how do I get started?
So glad you asked! It's just three easy steps
01.
02.
03.
Apply
The first step is just taking a step, and when you apply for ICA you're taking a crucial first step in your journey to living a different life. It's a super easy, casual process but because of so many applications we do only accept a limited number of students.
Learn
Once accepted, you'll start going through each lesson of every module and receiving coaching from us along the way. There are tons of action steps, trainings, worksheets, homework and more to help you make progress at your own pace. No guesswork here.
Implement & Repeat
You won't just be learning in ICA, you'll be implementing. We're all about taking action and getting results. How else are you going to change you life? We'll be looking over your shoulder every step of the way ready to help however we can.
ENROLL NOW
Here are a few more people that used what they learned in ICA and their results!
- Went from stay-at-home mom making $0 for 10+ years to making a full-time monthly salary in just 3 months in ICA
- Now has time to homeschool her kids and only work a few hours a week and scale her income
- Went from 0-12,000 followers+ on Instagram with ICA growth tactics
Leigh from
Little by Little Homeschool
- $40k+ months with ICA system
- Tripled monthly course sales with ICA funnel
- Multi six-figure creator with courses, NOT brand deals
- Reduced time spent on social and instead sells using the ICA automated sales funnel for all products
Jessica from
Our Mama Village
- $60k+ course re-launch
- Went from $7k - $35k+ passive income months once implementing the ICA Funnel
- 5x'd previous monthly course sales
- Listed ICA as "Top 5 purchases of 2021" on her podcast "Simple Farmhouse Life"
Lisa from
Farmhouse on Boone
*Disclaimer: They are testimonials from their own personal experiences and should not be considered as a guarantee. We want nothing more than for our clients to succeed but unfortunately, we can't guarantee that individuals will actually do the hard work necessary to become successful. Joining this program doesn't guarantee anything.
Shannon from
Virtual Career Academy
- Landed first sale in under 60 days with less than 600 followers
- In less than 6 months has generated enough consistent revenue to replace part of her business
- $10,000 course sales with under 1,000 followers in 30 days while being a full-time mom with two kids under two years old
Michelle from
Digital Brand Creative
You've got questions, we've got answers
Q: Do I need a huge audience to make money online?
A: Absolutely not! The majority of the people we work with right now start their accounts upon working with us. I'm sure you're reading this and thinking "Yeah right! With little to no following, that's impossible!" Well, we make the impossible happen. ICA's strategies are not based on the number of followers, but quality of potential customers. When you start seeing it that way, 100 potential customers sounds way better than 100 followers, right?
Q: Should I focus on growing my audience before starting an online course?
A: To be transparent with you, this was one of the most costly mistakes I made as an influencer. I assumed I needed a huge audience, so I put off pursuing courses for a year and little did I know, I could have been profiting that entire time, but because of my fear and false beliefs, I put it off. The majority of our students now have small to mid sized audiences and are hitting income goals bigger influencers can only dream of.
Q: I'm not an expert and I don't have a certification, why would anyone believe me?
A: This is a hilarious assumption that will cost you so much $$$ if you believe this lie. Right now we have students who aren't certified, haven't finished college, and have relatively small social presences that are making more than influencers who rely on brand deals with large accounts. Why and how?? Because they start selling their products from DAY ONE. They didn't wait to feel "good enough" to start helping and teaching others. They simply just teach one step ahead of where their audience is at!
Q: What if I have no idea what I want to do?
A: ICA is designed to help you ideate based on your goals. If you don't have any idea of what you want to do, or you decide to change your mind, that's ok! ICA will help you find the most profitable idea that fits your lifestyle. We've helped students with NO starting idea, no course experience, no social experience or anything land $1,000+ sales!
Q: How much money do I need to spend on ads to make this work?
A: You have to spend the huge amount of $0.00 on ads in order to make this work. Yes, that's right, you don't have to spend a thing on it. This program was designed to work without ads, and ads CAN be used to supplement your strategy but they are NOT required.
Q: Is this actually better than brand deals?
A: I mean, we think so. You get to choose your own price, don't have to get your posts approved by anyone, you're promoting your own product, you keep 100% of the profits you generate, a brand can't bail on you last minute - ya, we think it's better than brand deals.
Q: Do I have to be a good salesman?
A: Nope! We're actually huge believers in "if you believe in your product, you'll be able to sell it!". Meaning, if you know it can change people's lives, it'll naturally sell through your excitement. But of course, we'll still actually walk you through how to sell your program, from the marketing and tech work even down to specific scripts for sales calls and social media posts.
Q: Do you offer refunds?
A: After helping so many students launch successful online businesses, and spending literally over $100k on mentors and other courses, we're pretty confident that ICA works. The only thing we can't control is whether YOU do the work or not. Because of past success of other students and we only want serious people who are willing to put in the work to change their life, we don't offer refunds anymore, but we're more than happy to answer any questions you have prior to committing to changing your life with ICA. Just shoot an email to hello@hayleypaigejohnson.com.
Q: Is this like an MLM or something?
A: Nope! This is just an online course program that's mean to teach you how to change your life. We don't have any royalties, commissions, take a percentage of sales, etc. Not that there's anything wrong with network marketing, but that just isn't how we work with ICA.
Q: How long will I have access to the program?
A: You'll have access to the course for as long as it exists (so kind of like lifetime but we're just not legally allowed to say that!). That means you can start whenever and as long as the internet doesn't go away and this course is still online, it's yours!
Q: What does a typical success path look like?
A: Kind of like this image below!
Q: Do you offer payment plans?
A: Yes we do! We also offer a few different levels of the program, that way we can accommodate for everyone's needs, budget and level of personalization. Apply today and we'll talk about how we can fit your needs!
You (or you and your spouse) are planning your next travel spot. You're NOT bound by a 9-5 stuck behind a desk, reporting to a boss, wondering if they will approve your time off.
You're in complete control of your finances, have no debt, and are looking forward to what the future holds for you and your family.
You look down at your phone as it dings - another course sale and soon to be happy student, positively impacted by your teachings.
This isn't a dream life, this is something that's 100% possible with the right plan and support from someone that's already living that life.
Imagine...
Who is this course for?
Influencer Course Accelerator is for you if:
- You're tired of your 9-5 and would rather be working for yourself on your own time
- You've been trying to make an income online and are stuck at what to do
- You've tried being an influencer and the brand deals just aren't coming enough
- You're already getting brand deals but see how unreliable they are
- You have a passion that you cannot stop talking about and want to help others learn
But it's not for everyone. You might want to wait if:
- You're comfortable where you are and aren't desperate for success
- You don't want to achieve amazing, life changing results by putting in the effort required
- You aren't willing to learn, adapt, and overcome
Not sure if you can?
They did, and
so can you.
Check out these REAL student results, and these are just a few of the many!
- Over $40,000 in course sales within 30 days
- No longer has to rely on brand deals
- Quit her 9-5
Amanda from
Strawberry Chic
- Replaced spouse's income within 4 months
- Enrolled over 600 students in first launch
- Created evergreen funnel that pays them passively
Philip from
Boelter Design Co.
- Over $20,000 in course sales with ICA automated sales funnel
- Retired husband & replaced his income through ICA evergreen funnel
Laura from
Our Oily House
- First year she had a $40k launch with less than 1,000 followers
- Since this interview, Casey has hit $100k with less than 6,000 followers
Casey from
Brick by Brick Wealth
Paulina from
Bridal Biz Lab
- Lands $2000+ coaching clients with 300 followers on IG
- Applied her real life experience directly to an online program
Kathleen from
Lil Piece of Hart
- Tried making money on social media for years, joined ICA and switched her focus to online courses
- Spent years building online following to 14k+, but still couldn't hit income goals until she started selling online courses
Chrissy from
Confessions of a Girl Boss
- $10k months in under 30 days
- Quit her job and replaced income with course sales
- Made over $50k+ since starting
Michelle O'Malley
- Full-time working mom of 2 looking to bring in side income
- When the pandemic hit, she was furloughed at her job and needed something else
- Now she is a content creator and YT mentor
An open letter to those that are unsure...
Hi, Hayley here.
I totally understand where you're coming from, it's ok to be unsure at first. I was unsure as well when I joined my first big program (which was $18,000 by the way, and taught WAY LESS than ICA).
I'm going to be totally honest with you. The thing is, being unsure is a scary place. It's a place where you'll always wonder "what if" and not be content with life. You'll keep asking yourself, "is this what I'm mean to do?" or "what if I did just give ICA a try". Those feelings of "what if" will drive a person crazy - I would know, they drove me crazy.
It wasn't until I took a chance and did something totally different from the norm that I realized, things aren't so bad. They aren't so scary, especially if you have someone to help you out along the way.
Think about the pros and cons: stay safe, don't try this but keep living the life you're still living OR take a calculated chance with someone that's done this literally hundreds of time and create the dream life you've always wanted.
Well? I'm ready for you inside ICA!
